​Choosing a home cinema system is a potential minefield that must be negotiated 1. great care or safely avoided by 2. (antaa) experts guide you. If you want to end up with a system that, as a minimum, meets your expectations in terms of picture and sound quality, reading magazine product reviews and choosing the best buys can only ever be part of the answer at best. Looking for 3. (halvin hinta) and having a system delivered to your door, even with a ‘knowledgeable’ friend to help set it up, is a well-trodden path to disappointment.
​
To ensure a home cinema system is right for you, where 4. (start)? Here’s an important tip: don’t start with WHAT, start with WHERE. There’s only one way to give 5. (itse) the best chance of getting it right first time, and that’s through a specialist AV dealer. It’s possible you have preconceived ideas that put you off visiting 6. (sellainen). Although you would welcome 7. (neuvot) and guidance, you don’t know the technical jargon. You don’t want to be talked down to. Your friend has said they only sell expensive gear and they’re not interested if you don’t have a big budget. They’re expensive. These are just myths.
​
Most specialist AV dealers are running their business because, 8. (ennen kaikkea), home cinema is their hobby. There are dealers around, web-based or otherwise, who will sell you anything you are willing to 9. (maksaa). They may be a bit cheaper but that’s all they offer. Now there’s a carefully selected group of long-established specialist dealers who are totally committed to putting the customer 10. (etusijalle). Their idea of ‘selling’ is to discuss your requirements, give you the best options, then play the systems for you and allow you to be the judge. You’ll probably be surprised and, almost certainly, relieved to discover how easy it is to see and hear the differences between components and between systems. You’ll be able to make 11. clear and informed decision about what to buy.
​
The story 12. (end) there. These shops won’t abandon you once you’ve put your hand in your pocket. They won’t leave you to set up the system you’ve selected as best you can. They’ll install it in your home, make sure it performs to its best, and ensure you’re entirely happy with the way it works. Why? Because a high proportion of these dealers’ custom comes through people who 13. (buy) from them before, either directly or by recommendation. 14. (Heille on elintärkeää) to get it right for you. Most of these dealers offer much longer equipment guarantees than provided by the manufacturer. They believe that taking care of their customers properly is a far better way of doing business 15. just handing over boxes.

BBC Science Focus, March 2011