1. CONTENTS: the more, the better: Squeese in as many arguments, points, statements, perspectives, views, parts... as possible. This is the most important part.

2. Surprise: if you have managed to find a not-so-common / obvious element into your composition, absolutely great! This will give you contents points.

3. A clear beginning and a summarizing/concluding ending: You can´t just start a flow of thoughts. Neither can you just stop writing.

4. Connecting: use adverbials, connectors & other suitable phrases to bring coherence into your composition

5. Structure: different paragraphs, not just one block. This forces you to organize your ideas.

6. Grammar: Obviously, the correctness also counts. Note, however, that the contents count more!

7. The title correct, the number of the title (WRITE IT THERE!), the word count at the end